Target your keywords
How many of you have tried to bring traffic to their page and couldn't get a single prospect? I bet almost all of you! A lot of newbies just write some keywords related to their subject without carefully thinking about it. But just taking the time to make a little bit of research about a good niche and keywords can make a HUGE difference.
I have been there too. I didn't even really care about the keywords, just putting some there. For example, if I wanted to make a site about a fitness program, I would have wrote keywords like: fitness, muscle, lose, weight, exercise, etc. The problem with these words is that they are too generic! There is too much competition with those words. If we search for the word "fitness' in google search, we get about 320 000 000 results. That means that your new little website you just did, might get at the end of those results. And many people only get to the first 2 or 3 pages and try something different.
If you want to get more traffic, you need to target a smaller amount. You need to be more specific with your keywords. Let's continue with our fitness example. If, instead, we type "fitness women", we get 152 000 000 results. That's about half less than "fitness" alone, and you still got a lot of people looking for that keyword. But It's still big and has a lot of concurrence. If we precise even more, let's say "fitness women workout". We get about 6 930 000 results. You still aim for a big target, but with much less competition.
I recently found a great useful tool to find those niches and keywords. This will help you find the smaller groups and will also show you how much competition you will have with those keywords. Click here and get the free videos that will show you how exactly it works and how useful it is.
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