Sunday, February 20, 2011

Google Insights and Entering the Market


Google Insights and Entering the Market

Entering the market should not be taken lightly. Google offer many tools for website builders. The newest is Google Insights for Search.

Region:

When you are entering a new market you enter the region, along with the specific category of your niche. This gives you the data of where the greatest interest is of your niche. You can do this over a broader area such as countries as well.

I entered diets and losing weight.

These are those results:

Search Volume: diets+losing weight

United States; 2004 - present

Interest over time

week

1/4/2004

97

1/11/2004

88

1/18/2004

88

1/25/2004

80

2/1/2004

71

2/8/2004

75

2/15/2004

79

2/22/2004

77

2/29/2004

81

3/7/2004

77

3/14/2004

75

3/21/2004

75

3/28/2004

78

4/4/2004

72

4/11/2004

72

4/18/2004

83

4/25/2004

86

5/2/2004

80

5/9/2004

85

5/16/2004

85

5/23/2004

80

5/30/2004

78

6/6/2004

76

6/13/2004

74

6/20/2004

71

6/27/2004

71

7/4/2004

70

7/11/2004

69

7/18/2004

67

7/25/2004

68

8/1/2004

65

8/8/2004

56

8/15/2004

60

8/22/2004

62

8/29/2004

55

9/5/2004

60

9/12/2004

59

9/19/2004

66

9/26/2004

66

10/3/2004

64

10/10/2004

63

10/17/2004

64

10/24/2004

67

10/31/2004

65

11/7/2004

66

11/14/2004

72

11/21/2004

58

11/28/2004

67

12/5/2004

58

12/12/2004

47

12/19/2004

49

12/26/2004

77

1/2/2005

100

1/9/2005

78

1/16/2005

74

1/23/2005

73

1/30/2005

68

2/6/2005

70

2/13/2005

70

2/20/2005

71

2/27/2005

72

3/6/2005

79

3/13/2005

78

3/20/2005

73

3/27/2005

77

4/3/2005

73

4/10/2005

74

4/17/2005

74

4/24/2005

71

5/1/2005

68

5/8/2005

74

5/15/2005

78

5/22/2005

81

5/29/2005

75

6/5/2005

76

6/12/2005

71

6/19/2005

69

6/26/2005

68

7/3/2005

68

7/10/2005

69

7/17/2005

67

7/24/2005

70

7/31/2005

70

8/7/2005

61

8/14/2005

61

8/21/2005

58

8/28/2005

53

9/4/2005

54

9/11/2005

57

9/18/2005

59

9/25/2005

59

10/2/2005

62

10/9/2005

57

10/16/2005

60

10/23/2005

57

10/30/2005

60

11/6/2005

60

11/13/2005

62

11/20/2005

49

11/27/2005

60

12/4/2005

48

12/11/2005

45

12/18/2005

41

12/25/2005

72

1/1/2006

98

1/8/2006

84

1/15/2006

73

1/22/2006

77

1/29/2006

71

2/5/2006

69

2/12/2006

64

2/19/2006

71

2/26/2006

70

3/5/2006

68

3/12/2006

67

3/19/2006

69

3/26/2006

66

4/2/2006

66

4/9/2006

61

4/16/2006

66

4/23/2006

65

4/30/2006

65

5/7/2006

63

5/14/2006

64

5/21/2006

64

5/28/2006

65

6/4/2006

61

6/11/2006

60

6/18/2006

64

6/25/2006

64

7/2/2006

64

7/9/2006

65

7/16/2006

64

7/23/2006

63

7/30/2006

61

8/6/2006

61

8/13/2006

55

8/20/2006

56

8/27/2006

54

9/3/2006

54

9/10/2006

53

9/17/2006

54

9/24/2006

58

10/1/2006

56

10/8/2006

57

10/15/2006

56

10/22/2006

52

10/29/2006

57

11/5/2006

59

11/12/2006

51

11/19/2006

44

11/26/2006

53

12/3/2006

47

12/10/2006

47

12/17/2006

41

12/24/2006

61

12/31/2006

90

1/7/2007

76

1/14/2007

66

1/21/2007

66

1/28/2007

63

2/4/2007

58

2/11/2007

55

2/18/2007

65

2/25/2007

60

3/4/2007

64

3/11/2007

62

3/18/2007

63

3/25/2007

65

4/1/2007

60

4/8/2007

65

4/15/2007

62

4/22/2007

66

4/29/2007

60

5/6/2007

65

5/13/2007

61

5/20/2007

59

5/27/2007

59

6/3/2007

61

6/10/2007

58

6/17/2007

64

6/24/2007

61

7/1/2007

58

7/8/2007

60

7/15/2007

59

7/22/2007

58

7/29/2007

55

8/5/2007

54

8/12/2007

51

8/19/2007

50

8/26/2007

51

9/2/2007

51

9/9/2007

52

9/16/2007

57

9/23/2007

58

9/30/2007

56

10/7/2007

55

10/14/2007

55

10/21/2007

56

10/28/2007

54

11/4/2007

55

11/11/2007

52

11/18/2007

41

11/25/2007

52

12/2/2007

47

12/9/2007

43

12/16/2007

40

12/23/2007

59

12/30/2007

97

1/6/2008

85

1/13/2008

74

1/20/2008

74

1/27/2008

67

2/3/2008

62

2/10/2008

57

2/17/2008

63

2/24/2008

63

3/2/2008

63

3/9/2008

61

3/16/2008

59

3/23/2008

66

3/30/2008

68

4/6/2008

67

4/13/2008

69

4/20/2008

70

4/27/2008

66

5/4/2008

60

5/11/2008

57

5/18/2008

60

5/25/2008

59

6/1/2008

58

6/8/2008

57

6/15/2008

59

6/22/2008

59

6/29/2008

55

7/6/2008

64

7/13/2008

70

7/20/2008

65

7/27/2008

63

8/3/2008

58

8/10/2008

57

8/17/2008

54

8/24/2008

50

8/31/2008

57

9/7/2008

9/14/2008

9/21/2008

9/28/2008

Top sub regions for diets+losing weight

Sub region

West Virginia

100

Mississippi

90

Arkansas

89

Alabama

85

Wyoming

84

Louisiana

83

South Dakota

80

Kentucky

80

South Carolina

77

Tennessee

76

Georgia

76

North Carolina

76

Oklahoma

75

Michigan

74

Missouri

74

Florida

74

Ohio

73

Kansas

73

North Dakota

72

Nebraska

72

Montana

72

Iowa

72

Pennsylvania

72

Texas

72

Indiana

72

Idaho

69

New Mexico

68

Maine

67

New Jersey

66

Arizona

65

Nevada

65

Wisconsin

64

Colorado

64

New York

64

Illinois

64

Alaska

64

Rhode Island

64

Connecticut

63

Vermont

62

Delaware

61

New Hampshire

61

Minnesota

60

Virginia

59

Utah

58

Oregon

57

Maryland

57

Massachusetts

57

Washington

56

California

54

District of Columbia

51

Hawaii

50

Top Cities for diets+losing weight

City

Orlando

100

Atlanta

99

Tampa

96

Phoenix

93

St Louis

93

Dallas

92

Miami

90

Houston

88

Chicago

88

Philadelphia

87

Denver

81

Los Angeles

81

New York

80

San Diego

78

Boston

77

Top Searches related to diets+losing weight

diet

100

weight loss

35

lose weight

25

free diets

25

carb diets

25

weight loss diets

20

low carb diets

20

healthy diets

20

fast diets

15

fad diets

15

protein diets

10

low fat diets

10

diets that work

10

diabetic diets

10

detox diets

10

cholesterol diets

10

cholesterol

10

best diets

10

atkins diets

10

vegetarian diets

5

south beach diets

5

south beach diet

5

soup diets

5

quick diets

5

popular diets

5

online diets

5

new diets

5

low cholesterol diets

5

low calorie diets

5

losing weight tips

5

losing weight fast

5

losing pregnancy weight

5

losing baby weight

5

liquid diets

5

kids diets

5

high protein diets

5

high fiber diets

5

good diets

5

easy diets

5

e diets

5

dog diets

5

diets for kids

5

dieting

5

diet plans

5

diet pills

5

diabetes diets

5

crash diets

5

cleansing diets

5

celebrity diets

5

atkins diet

5

Top rising searches related to diets+losing weight

ulcer diets

Breakout

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Breakout

nutrisystem

Breakout

low glycemic diets

Breakout

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Breakout

latest diets

Breakout

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Breakout

bland diets

Breakout

alkaline diets

Breakout

1500 calorie diets

Breakout

Geographic Distribution:

Using this tool you can determine where the customers are and how the topic of interest is distributed across certain areas.

Categories:

With this you can take your niche and condense the information. You can find this within days if you wish.

Seasonality:

This is important depending upon your product as different ones sell better at different time. With this you can plan ahead.

Examine Seasonality:

When do consumers look for certain consumables or terms?

Advertising Areas:

Choosing Advertising Messages:

Enter your messages into Insights. These are your features. You are entering these to determine which ones give the most distinctions for advertising purposes. This is most helpful in your marketing efforts.

Creating Brand Associations:

You must know your competition and their brands. What is the world looking for? Enter your search terms, dates, and locations. Looking at you competition and what they are offering can assist you in your own advertising.

Author:

Sandi Baker

http://letusgetitdone.info/

http://shop.letusgetitdone.info/

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